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Published sobota, marca 31, 2007 by Michal Pastier.
Campaign created by BBD. They were promoting the new Cold Coffee found at McDonalds. They scattered frozen blocks of Ice with Blue Coffee Tumblers and a card reading “The Cold Is Coming” in the middle.
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Agency: JWT, Spain Executive Creative Director: Alex Martinez Creative Director: Oscar Alcaraz, Napi Rivera Art director: Marti Pujolas Copywriter: Marc Torrell Photographer: Garigosa Studio
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Product: Toyota Prius Title: The Economist Agency: Saatchi & Saatchi, London Creative Director: Dave Henderson, Richard Denney Copywriter / Art Director: Julian Andrews, Eoghain Clarke Typographer : Tim Quest
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Published pondelok, marca 26, 2007 by Michal Pastier.
New campaign for Archive magazine. Made by Saatchi & Saatchi NY. Creative Director: Tony Granger, Art Director: Carmine Coppola & Menno Kluin, Copywriter: Chuck Pagano & Icaro Doria and photographed by Kurt Stallaert.
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Published sobota, marca 24, 2007 by Michal Pastier.
A radical new aesthetic vision by Adbusters editor-in-chief Kalle Lasn. Equal parts memoir, manifesto, scrapbook, and revolutionary design manual, this book is an urgent call for artists, designers, architects and communicators to re-engage with the world.
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Published štvrtok, marca 22, 2007 by Michal Pastier.
Microsoft Windows Vista ad from February 2007 60 second TV ad (UK version) includes Apollo launch, fall of the Berlin Wall, World Cup soccer, Lebron James as basketball coach, a South African runner.
Created by McCann Erickson Austria, directed by Christian Loubek of Anonymous Content.
Campaign in order to promote Venice Casino, where in airports an analogy was made between the casino's roulette and the airport's luggage conveyors.Within there was the message:"Keep playing"
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Published štvrtok, marca 15, 2007 by Michal Pastier.
Click to enlarge.
Check this new campaing for Amnesty International. Because of The International Day for Human Rights, this campaign wants to communicate the participation of certain solidary restaurants in Amnesty Internationals cause, on this particular occasion assigning a percentage of the takings to AI. It is also a call to citizens to become members. Agency have used various media in which the rope that ties the hands of a prisoner is cut to liberate him: a poster divided in two, a ripped flyer and a tie for bottlenecks that opens.
Agency: Ruiz Nicoli Líneas Madrid Creative Director: Delfín Martín Copywriter: Álvaro J. Urueña Art Director: Alex Canora Photographer: Fico Title: "Ropes"
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Agency: Script, Brazil Client: Surfrider Foundation Brazil Art Director: Bernardo Romero Copywriter: Daniel Duarte Creative Director: Ricardo Real Illustrator: Otávio Rios
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Advertising Agency: CC&E Advertising Agency Location: Guangzhou, China Creative Directors: Leo Zou, Tango Wang Art Director: Sunny Reeves Lin Copywriter: Tango Wang, Khaikai