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Print: Durex enjoy the other side

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Copy: Gel lubricant by Durex. Enjoy the other side.
I think fridge is the worst:)

Agency: McCann Erickson, Italy


6 Responses to “Print: Durex enjoy the other side”

  1. Anonymous Flipsy 

    So I guess I'm clueless, but is this campaign what it sounds like? And if so, are they likely to crack the Anal-Ease stranglehold on the market?

  2. Anonymous Jayray 

    took me a second but I hahad :)

  3. Anonymous ob1 

    I wonder what they're "driving" at with this ad...

  4. Anonymous Snipe 


  5. Anonymous Mookie 

    Is the subtext here "Use Durex for anal sex"? Or is it something weird?

  6. Anonymous dan 

    OMG i want to fuck that tv

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