“Play, Create, Experience”
“Shuffle,” the new Pepsi Football commercial, is part of “Choreography,” the new international campaign launched last month. This time, the theme is conveyed through a teenagers’ football match. The commercial is an invitation to take part online in this year’s PEPSI FOOTBALL programme, “how do you football?”
Agency: CLM BBDO, Boulogne Billancourt, Paris, France
Creative Director: Anne de Maupeou
Art Director: David Bertram
Copywriter: Leo Berne
Director: Tarsem Singh “Tarsem”
Music: Emmanuel Oriol, Guillaume Moyne
Actor / Celebrity: Ronaldo De Assis Moreira (Ronaldinho), Lionel Messi, Thierry Henry, Cesc Fabregas, Frank Lampard, David Beckham
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