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Online: Gucci without Flash

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Gucci has decided to build its new website without using Flash. The site uses the technology developed by wollzelle with the open source script.aculo.us library to achieve its seemless interactive user experience without using proprietary browser plug-ins—with the user never noticing what’s going on under the wraps. It just works.
The company behind the new gucci.com is Wollzelle, a small Austrian agency which created a unique, innovative yet very luxury online experience.

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