Others: MBA'S MAY BE A MARKETING LIABILITY
Published utorok, júna 20, 2006 by Michal Pastier | Post to a Friend
I was very happy. With my campaign for car SMART I won full MBA course in competition "Be Smart and Win a SMART". Then, friend of mine has sent me this article
"A Master of Business Administration degree is not only worthless, it can work against a marketer, according to a survey of marketing executives from 32 consumer-products companies by consulting firm Ken Coogan & Partners."
What the f...